CAMARILLO, CA (LOOTPRESS) – Salem Media Group, Inc., announced today a landmark partnership that marks a new chapter in its evolution as a leading conservative media platform. The company revealed it has entered into a multi-faceted deal with Donald Trump Jr. and Lara Trump, positioning Salem for significant expansion across digital, podcasting, broadcast, and streaming media.
The strategic transformation includes Salem’s acquisition of a 30% stake in MxM News, a mobile news aggregation app co-owned by Trump Jr., as well as long-term collaboration agreements with both Trump Jr. and Lara Trump. As part of the deal, both Trumps become significant stakeholders in Salem Media, reinforcing their roles not just as content contributors but as business partners invested in the company’s growth.
Donald Trump Jr. will work with Salem on a series of high-impact promotional and growth initiatives, bringing his substantial platform and influence to the company’s expanding ecosystem. “Salem Media is positioned to become the home for fearless, unapologetic conservative content,” said Trump Jr. “I’m excited to help grow its audience and commercial footprint.”
Lara Trump has also signed a strategic agreement focused on digital podcast growth, advertising partnerships, and content innovation. She will continue hosting her exclusive show on the Salem Podcast Network, while playing a key role in the company’s digital expansion efforts. “Conservatives are hungry for media that reflects their values, faith, freedom, and family,” she said. “I’m proud to contribute content that speaks truth without apology.”
David Santrella, CEO of Salem Media Group, called the partnership “a massive leap forward,” stating, “Donald Trump Jr. and Lara Trump bring credibility, energy, and the kind of megaphone that moves markets and shapes public opinion.”
The announcement follows Salem’s recent elimination of all corporate long-term debt and record growth for its conservative news programming, including hosting the nation’s #1 conservative news show. The addition of the Trumps signals a bold step in Salem’s bid to become the central platform for conservative voices in America.
With its new partnerships and strengthened financial position, Salem Media says it is not just growing—it’s reinventing itself for the future of conservative media.